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Better consumer insights: the first step towards
increased sales
Level 1 – First party data
• We use your own data to define your consumers
Level 2 – Desk Research
• Using existing research we refine your target groups
• DMA, metro and county from - macro to micro
• Consumer spending dynamics • Retail trade analysis
• Mapping
Level 3 – Syndicated Research
• If you subscribe to any syndicated research (e.g.Nielsen, Simmons) we use it to refine
your target even further
Level 4 – Creation of proprietary data
• Through the use of online research we can investigate in depth key areas in your sales funnel
Hispanic Market Services
